Dear dream brief

#OpenLettersFromAnArtDirector

Cold emails looking for work get ignored. So I created Dear Dream Brief, a series of visual open letters designed to cut through inbox fatigue and connect with agencies in a more creative way.

Some letters tie into seasonal shifts, cultural moments, or awareness days. Others nod to standout campaigns and brands brought to life by agencies. And some? They’re just pure creative mischief.

Series launch

Creative mischief

Conceptual response to Wonderhood’s Branston work

Heatwave

Inspired by Revolt London’s report on ‘Green Hushing’

England Euro Win 2025

AI debate for Linkedin post

Beginning of summer holidays for Linkedin post

Creative mischief

Pigeonhole debate for Linkedin post

Conceptual response to Wonderhood’s
‘Best Seat in The House’

Ageism debate for Linkedin post

Conceptual response to 23Red’s ‘This Girl Can’

Final Boss Ibiza Vs Climate change
debate for Linkedin post

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The Economist

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Veet